La telefonata
Cersaie 2025
A dialogue between two absent strangers, intimate, conceptual, abstract, to tell the comparison between the two products presented this year: Jade and Klein.
The editorial
by Andrea Batilla
Sodai's world is culturally aligned with decorativism and instead of toning it down, the brand highlights it, filling it with historical references, memories, life fragrances and emotional depth.
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Short-story
by Andrea Batilla
From the other pocket, she pulls out a small notebook, still wrapped in plastic. She tears it open and studies the stiff cardboard cover, patterned with a strange, colorful animal print.
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